Extreme selfies have become a dangerous fashion in Russia

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Alexander has a camera tied to the head and staggers on the precipice of a roof in a block of apartments of nine floors in Siberia.

“Are you recording?” She asks, just as her friend hands her a torch.

The orange flames devour her legs and suddenly leap in the air, like a broken warplane, shortly before landing with a blow in a deep pile of snow.

Surprisingly, he comes out unscathed (although it is difficult for him to breathe) .

The police tell the crowd of spectators that he has gathered around him to stop filming.

But, within a few hours, the images of his potentially deadly leap become viral. Several videos of the feat, filmed from different angles, achieve millions of views on YouTube.

Many are disbelieving. Others, angry. “Is this the stupidest antics ever made?” Says a headline.

In fact, the growing number of deaths and injuries suffered by Russians – after falling from buildings or jumping from trains running while taking pictures – urged the Interior Ministry to launch a national campaign to explain to people how to take “safe selfies . ”

Despite the deadly danger, those who risk taking these “extreme selfities” are attracted to fame and the possibility of becoming social networking stars. In many places in Russia, tall buildings are fairly accessible and the fines for trespassing are small or even non-existent.

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